Get Clear on What Your Customers Actually Want

You do not need a big budget or a research firm to understand your audience. In this Business Boost session, Keandra Ward will show you how to do your own marketing research using simple, low-cost tools so you can make smarter decisions and build a strategy that truly connects.

This session is designed for entrepreneurs and small business owners who want clearer messaging, stronger offers, and more confidence in their marketing choices.

In This Session, You’ll Learn:

• Low-cost ways to uncover what your ideal customers really want
• How to run simple surveys, interviews, and polls that deliver useful insights
• What questions to ask to get meaningful answers
• How to turn research into clearer messaging and stronger offers

Whether you are launching something new or refining what you already offer, this session will help you replace guesswork with insight and intention.